Most brands are producing more content. They are saying less.

AI Story Machine™ is a paid assessment for founders, brands, and businesses to measure the strength of their story, positioning, and AI readiness.

AI Story Machine™

Built from more than 25 years of experience creating campaigns, films, and visual narratives for brands including Harley-Davidson, Ford, Canon, Jack Daniel’s, and leading institutions. AI Story Machine™ is shaped by the same thinking behind the books Chief Story Officer and Creative Director of Machines — combining storytelling, positioning, and AI into a practical system for modern brands.

The work behind this assessment has also been recognized through multiple international awards and a recent Canadian Screen Award nomination for Best Direction in a Factual Series for Bollywed.

This is not theory. It is a distilled version of decades of experience in understanding what makes people pay attention, remember, and act.

WHAT IT MEASURES

The AI Story Machine™ Assessment measures 5 areas:

  • Story Clarity — do people understand what you do and why it matters?

  • Distinction — do you sound different from everyone else?

  • Positioning — is your value immediately clear?

  • Content Direction — do you know what story to tell across campaigns and content?

  • AI Readiness — are you using AI to amplify your story or your confusion?

  • A score in each area

  • Your strongest and weakest point

  • Clear recommendations

  • Suggested next steps

  • A short PDF with strategic observations and opportunities

Explore our range of services designed to help you move forward with confidence, wherever you're headed next.

CONSULTING

Align story with strategy. Build authority. Drive growth.

a) Story Audit
90-minute brand review.
Clarity. Framework. Next steps.

b) Fractional AI Partnership
4–12 month engagement.
Your Fractional Chief Story Officer™.
Story systems. AI roadmap. Ongoing direction.

Executive-level thinking. Zero the full-time hire.